SEO Blog - Digital Synergy
A Biased View of Art of Growth Marketing-GroovePages review by artofgrowthmarketing
Bounce rate, time-on-site, clicks, and evento an extentan separated view of search rankings do not relate directly to earnings and don't give an accurate view of an SEO project's worth. "Where do we rank for our leading keywords?" It's every CMO and service owner's first (and sometimes last) SEO thought, and typically the primary metric by which SEO efforts are determined.
There are several factors for this: All keywords are not developed equivalent. Reporting that your brand name now ranks on page 1 for six of your top 10 keywords can be a great reason to buy the marketing group lunch on Friday, but that's about it. The importance of each individual keyword depends upon search volume and its significance to your company.
Ranking changes are not determined by a universal standard. If I told you that your brand dropped eight places for among your keywords and 2 places for another, which would be more essential to address? More Details : you do not understand yet. Dropping 8 put on page 4 of search engine result isn't going to impact your organic traffic, but dropping 2 locations on page 1 probably will.
GroovePages Full Review (2020): Is It Right For Your Business? Can Be Fun For Everyone
Online marketers that make an everyday habit of inspecting their rankings tend to fall under reactive, rather of proactive, SEO habits. Most ranking modifications do not require instant SEO attention. Online search engine are always testing new algorithms, and competitors are constantly publishing brand-new content. SEO that is constantly reacting to ranking modifications misuses resources that ought to be invested in the real job of structure influence.

If you need to Google, at least utilize a depersonalized search to strip (the majority of) the personalization out of your search results page. If you are utilizing another SEO tool to keep an eye on ranking, select one and stick with it. Every tool utilizes a somewhat various process to identify your "real" ranking, so stay consistent with one tool to get results you can utilize.
Withstand the temptation to scramble after every small ranking modification by producing one report that takes a look at high-value keywords and a different one for low-value keywords, so you can more quickly focus on the keywords that in fact drive conversions. Likewise, make certain to note the page and/or position numbers of rankings that change so you can stress smaller modifications on page one over huge changes on page 4.